Great news that we’re getting a step closer with this.
It’s good to see BBC Sounds will get an EPG number. I was wondering why a service had been testing with a static background and ‘press red’ burned into the stream.
I wonder if this means the possibility of the BBC serving up the full Sounds experience alongside their MHEG overlaid Freeview radio services - allow users to choose secondary stations and podcasts for the channel number they’ve selected.
Looking forward to seeing how they price and promote it alongside their Now/Sport/Asian packages. It’d be great if this was introduced as an entry option, meaning you wouldn’t need to have another subscription to use BT TV. It’d give them a really strong loss leader to upsell addons to customers who already have a box.
